Target CEO Attempts Damage Control After Weeks of Silence and Mounting Backlash

The Kansas City Globe e-Edition
  • The Target store on McKnight Road in Ross Township. Ross Township is adjacent to Pittsburgh’s northern border. Target Corporation is an American retail corporation that operates a chain of discount department stores. (Photo by Bg Walker)
    The Target store on McKnight Road in Ross Township. Ross Township is adjacent to Pittsburgh’s northern border. Target Corporation is an American retail corporation that operates a chain of discount department stores. (Photo by Bg Walker)
  • Brian Cornell, CEO of Target
    Brian Cornell, CEO of Target

    May 7, 2025—Target CEO Brian Cornell acknowledged in an email to employees this week that a monthslong lapse in communication has created uncertainty. The retailer is grappling with falling foot traffic, public boycotts, and criticism over its retreat from diversity goals. According to the Minneapolis Star Tribune, Cornell’s message to staff admitted it has been “a tough few months.” It said media…